Newsrooms · Brands · Big ideas

Intelligent systems. Grounded purpose.

Anyone can prompt AI.
Bringing a vision to life takes craft.

The usual approach to artificial intelligence is to improve what already exists. In creative hands, it can open up entirely new possibilities. MicroMeta turns creative vision into working technology. From distinctive digital experiences to connected corporate systems, we build with imagination, judgment and a constant pursuit of what’s possible.

About MicroMeta See the work
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Accuracy. Context. Purpose.
01About

Imagination realized through engineered systems.

  1. The studio

    A digital experience and systems studio

    MicroMeta builds information experiences, connects them into systems, and uses AI to turn information into insight.

  2. Since 2020

    News and information, full time

    Automated news and information wires, newsroom tools, reader-first sites and interactive experiences, built around how people read, explore and participate.

  3. The systems

    Sites that work together

    Our information wires and tools can become the working parts of a corporate AI system: gathering information, coordinating teams and delivering results. AI draws connections across the system, bringing emerging patterns and priorities into view. Real people decide what to act on.

  4. The foundation

    Every byte counts

    Systems are built the way early computers demanded: from first principles, lean and fast, with nothing on the page that doesn't serve the reader.

  5. The ear

    Timing, pacing, detail

    Every system is tuned like a broadcast: the rhythm of a front page, the moment a headline lands, the sound when something happens.

Principled by design. Open to every good idea.

02Principles

Four principles behind every build.

Stewardship

Handle every brand with care.

Every brand carries a history, a voice, and the trust of its audience. We approach each with a careful hand, preserving what makes it distinctive while opening room for what comes next.

Restraint

Only what's needed

Every line of code has to earn its place. The sites load in a moment on a weak signal because nothing in them is wasted.

Alignment

Micro and meta

The name is the discipline. Micro means getting every word and detail right. Meta means stepping back to ask whether it serves the mission. The work is holding both at once, with accuracy, purpose and care as the measure.

Discernment

Tools serve, people decide

AI keeps evolving. So does the craft. What MicroMeta offers is focus and creative vision to set your brand apart today and well into tomorrow. The tools do the heavy lifting. People with a clear vision give the work its direction.

03How MicroMeta works

Build first. Talk second.

  • Show, don't pitch

    Clients see something working, not a slide about it. From idea to shipped, typically within 12 hours.

  • Rebuild until it's right

    Good enough isn't the goal. Associated Public was rebuilt from scratch and refined until reading sessions reached 2.5 hours in Vercel Analytics.

  • Check it twice

    Every important claim is checked against its source, then in context, then again. No exceptions, no shortcuts.

  • A direct line

    No account managers and no handoffs. You talk directly with whoever builds your system, with one point of accountability.

04Craft

ASSOCIATED PUBLIC.
The craft behind the wire.

One live newspaper, with distinct reading experiences. Headlines, pixel imagery, interaction and sound work together to help readers explore the reporting.

ASSOCIATED PUBLIC Newsprint theme with masthead, pixelated lead image, and Most Read APNU · Headlines

The live newswire

Publisher headlines stay unchanged, presented side by side with direct links to the reporting.

Column Climber with tilted headlines, pink platforms, and a pixel climber APNU · Play

The playable newspaper

Pixel art, sound and interaction turn the newswire into an Arcade. Rewards come from opening real reporting.

Three illustrated APNU reading rooms sharing a clear three-column layout APNU · Design

A distinct reading room

Pixel-treated photographs, clear columns and theme-specific colors give each reading experience its own character.

Illustration of a clicked Most Read story being replaced in the same numbered position APNU · Continuity

The wire keeps moving

Fresh headlines arrive while the layout respects the reader’s place. Most Read makes the next story visible as another leaves.

Associated Public · Under the surface

Purpose-built engineering.

A custom browser interface, serverless processing, distributed caching, and a fast shared data store keep the newswire moving. The core runs without a front-end framework.

01 · Live information

From feed to front page.

Publisher feeds pass through keyword-weighted topic routing. Cached responses serve the wire efficiently, while scheduled jobs collect and maintain the archive.

02 · Graphics and sound

Rendered. Synthesized.

Two-dimensional canvas rendering and programmable graphics shaders power the visual system. Music and effects are synthesized directly in the browser.

03 · Reader continuity

Ready when you return.

Local preference storage preserves reader settings. Background refreshes supply current headlines, with graphics and audio activity governed by page visibility, reading mode, and accessibility preferences.

05Track record

The track record.

ASSOCIATED PUBLIC is our live demonstration. DX.Wire is the platform behind it.

Our flagship, live at ASSOCIATED PUBLIC. A wide-ranging newswire bringing mainstream outlets, independent publishers and citizen reporters together, with competing perspectives on one front page. Programmed like a radio station, with two playable arcade games, a fake-news discernment engine, live click rankings and a real-time shader backdrop. Chiptune sound synthesized in the browser, zero audio files, zero frameworks, 60 fps. Readers stay 2.5 hours.

What it took. Before AI, building this by hand would have taken a specialist team five to eight months and cost an estimated $150,000 to $400,000. Built the MicroMeta way, with AI at the center of the process, it shipped in weeks at a fraction of that cost. We build with AI, not around it. AI doesn't replace creativity, it multiplies it. Multiply zero and you get zero. Multiply something real and you get something there isn't a word for yet. That is why the finish is this good, why we can afford to keep refining, and why we pass the savings on to you. How we deliver stays under the hood. What you deliver stays with your customers. That is at the heart of every MicroMeta build.

Two eras of screen technology, layered in one pageAI-built in weeksPublisher feeds · continuously refreshedFake-news discernment engine2 playable arcade gamesLive click rankingReal-time shaderWeb Audio chiptune16-bit image pipelineZero frameworks
Read the live wireassociatedpublic.com↗ How the page is programmedSourcing, guardrails, reading modes↗ License DX.Wirebuild@micrometa.net→
Separate work

Salem.
A separate presentation.

Newsroom, community and scripture concepts developed for a different purpose.

These Salem concepts grew from our own exploration of what could be possible. Salem Media Group was not involved in their development and has not endorsed them.

“Write the vision, and make it plain upon tables”

Habakkuk 2:2 · KJV
Salem · Scripture concept

The source text

Salem Scroll returns readers to the King James text, with references and context kept in view.

> QUERY: Deut 23:18
> BASELINE: KJV 1611
> DRIFT: 0.00
>
Salem · Study concept

Study engine

A guided query terminal with a metered free tier and a subscription gateway.

Built to answer one question: why was there no single place to see all of Salem's sites together? A hand-written feed reader pulls every Salem property onto one page, and if a source goes down, the page says so instead of breaking. The Green Room came next, so the people behind those sites could be in one room too.

SalemWire · Under the surface

One system.
Two working environments.

A server-rendered public newswire and an access-controlled editorial workspace share one application. Typed application code, distributed caching, and a shared message relay connect the reading experience with the people behind it.

01 · Feed architecture

Freshness with resilience.

A custom feed parser reads syndicated headlines without an external parsing library. Timed server caching and page refreshes keep the wire current. Individual feed failures are reported without taking down the rest of the page.

02 · Real-time coordination

A connected Green Room.

Server-sent events push chat and editorial alerts to connected screens. A shared publish-and-subscribe relay distributes messages across server instances, with recent history replayed and duplicates filtered during reconnection.

03 · Operating alignment

Rules before automation.

A structured intake turns team answers into an operating rulebook. Leadership sign-off is recorded, and changes reopen that review. The prototype uses shared-code access; individual identity integration is a proposed next step.

Independent concept, not commissioned or endorsed by Salem Media Group. Schedules, bookings, and directives remain labeled sample data until real information is connected.

16 Salem properties60-second syncReal-time Green RoomZero-dependency RSS parserServer-rendered application · distributed hosting
Read Salem Wiresalemwire.com↗ The Green Roomstudio.salemwire.com · staff access code↗

Radio already does the hard part: a trusted voice tells a listener where to go. Salem.best makes the destination as simple as the words, three of them, easy to remember while driving. Each page carries one offer, one code and one button, and adding a sponsor means editing a line of content rather than building a site. The first concept came out as a radio-dial pamphlet: heavy and luxurious, the way anything about gold should feel. It became the live site.

Host-read offersPromo code per hostOne page, one actionNext.js · Vercel
See the directorysalem.best↗ An offer pagesalem.best/gold↗

An answer to a hard question: how do you reach readers under 35 with scripture without watering it down? Each episode opens like breaking news, plays out as a short script, then strips the drama away and puts the King James verse in front of the reader. A study terminal at the end turns curiosity into a subscription.

StrategyEditorial systemProductEngineering
Episode 204 · The Untouched LandProposal & live prototype→ Youth Dispatch 102 · The Armor of InkParent & leader edition→ Fidelity audit · The Anvil & the SilkScripture vs. dramatization→ Parent diagnostic · Ink, Armor & the HeartFive-step intervention→

Everything people love about sharing, with none of the garbage. SocialBible is a social network built on the KJV standard for speech: people share their lives, prayers and scripture, and the design leaves no room for gossip and idle words. No outrage feed and no engagement bait. The same approach can give any faith community a home of its own.

Faith-first socialKJV speech standardNo algorithmic outrageIn development
Request a briefingSee where it stands→
06Standard of care

A charter, not a checklist.

Adding AI to a newsroom, brand or community brings responsibilities as well as possibilities. Accuracy, trust and human judgment matter at every step. Every MicroMeta system follows four written articles.

I.

Dependencies must earn their place

Terminals default to raw HTML, CSS and vanilla JavaScript. A framework comes in only when the product needs one, such as a real-time Green Room behind a login, and only from vetted, mainstream sources. The result is permanence, security and no recurring licence cost.

II.

Respect the source

Every system works from its project’s authoritative sources and agreed standards. Source material is checked in context, with clear boundaries between original content and AI-generated output. Accuracy comes before trends.

III.

Human in the loop

AI is a research and inquiry accelerator, never a publisher. Clients and editorial leadership retain final approval over what is published.

IV.

Purposeful play

Engagement has to earn its keep. Where a system is playful, every reward comes from reading real reporting or real scripture. There are no infinite feeds, no banner ads and no engagement bait.

LicensingDX.Wire

License the engine behind Associated Public.

DX.Wire turns your sources into a self-running, three-column newswire, programmed like a radio station rather than a feed algorithm. It links straight to each source, never rewrites a headline, and runs as a static site or on WordPress.

  • What you getThe wire engine, reading modes, image pipeline and daily archive, set up for your sources and your brand.
  • How it runsHosted for you, or deployed to your own infrastructure.
  • Proofassociatedpublic.com: a live newswire with competing perspectives, reading sessions around 2.5 hours.
build@micrometa.net

Next step

Let's build it
together.

Tell us your dream and we'll help bring it to life. Need a portfolio that does your work justice? We can do that too. No budget is too small to start a conversation.

ready@micrometa.net